Ghana Threatens to Suspend DStv License Over High Subscription Fees

The Ghanaian government has issued a stern ultimatum to MultiChoice Ghana, operators of DStv, demanding a 30% reduction in subscription fees by Thursday, August 7, or face suspension of its broadcasting licence.

Ghana Threatens to Suspend DStv License Over High Subscription Fees
Ghana Threatens to Suspend DStv License Over High Subscription Fees

The Ghanaian government has issued a stern ultimatum to MultiChoice Ghana, operators of DStv, demanding a 30% reduction in subscription fees by Thursday, August 7, or face suspension of its broadcasting licence. The directive, led by Minister for Communications and Digitalisation, Samuel Nartey George, has ignited a national debate on consumer protection, regulatory power, and digital equity.

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Minister George cited glaring inconsistencies in DStv’s pricing across African markets:

Ghana Premium Package: ~$83

Nigeria Premium Package: ~$29

He described the situation as “plain stealing,” arguing that Ghanaian consumers are being unfairly exploited despite recent improvements in the cedi’s value.

Ghana threatens to suspend DStv licence over subscription prices

In a statement dated August 3, Managing Director Alex Okyere rejected the proposed price cut, calling it “not tenable” due to economic constraints and the need to maintain service quality. The company offered a counterproposal to maintain current prices while halting revenue remittances to its South African headquarters — a move the Minister dismissed as “illogical.”

Under Clause 13 of the Electronic Communications Act, 2008 (Act 775), the National Communications Authority (NCA) has the power to suspend or revoke licences if a provider fails to meet regulatory obligations. The Minister has formally requested the NCA to initiate proceedings should MultiChoice fail to comply by the deadline.

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Nana Yaa Jantuah, former PURC Executive Secretary, backed the Minister, calling DStv’s content “horrible” and its pricing “exploitative.” The Minority in Parliament has aligned with the Minister’s stance, urging swift action. Victor Adawudu, NDC legal team member, advocated for a more conciliatory approach, warning that aggressive regulation could deter foreign investment.

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This standoff could reshape Ghana’s pay-TV landscape:

Consumer trust in DStv is eroding amid social media backlash.

Local broadcasters and streaming platforms may gain market share.

The case raises questions about monopolistic practices and the need for competitive alternatives.

As the August 7 deadline looms, Ghanaians await a resolution that balances affordability, service quality, and regulatory fairness. Whether this marks a turning point in digital consumer rights or a deepening standoff remains to be seen.

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